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The Real Happy Sugar

arrow downScroll to the real taste of happiness vector

We all love sugar, but we know we need to enjoy it in moderation.

What if there was another way?

We Are
Incredo

We are Incredo, a global food-tech company and the creators of Incredo Sugar. We take real sugar and improve its efficiency to reach your sweet taste receptors, enhancing the perception of sweetness and enabling significant sugar reduction – up to 70%.

And the best part? Since it's made from real sugar, it tastes like sugar. There are no unpleasant aftertastes or cooling effects typically associated with alternative sweeteners.

Learn more

Our sugar
Value proposition

Clean Label

Incredo Sugar labels as cane or beet sugar and Incredo Sugar G2 labels as cane or beet sugar, and protein.

Allows up to 70% Less Sugar

While maintaining the delicious taste of sugar.

Better Nutrition

Incredo lowers sugar and creates an opportunity to add more nutritional and functional ingredients.

No Sugar Alcohols or E-numbers

Free from any artificial sweeteners, sugar alcohols and E-numbers.

Natural and Clean Taste

Great sugar taste! No aftertaste or lingering off-flavor

We are on a mission to create innovative, clean-label and sustainable ingredients that healthify foods, all while remaining irresistibly delicious.

We envision a future of food, improved. A world where everyday ingredients are better for you, and the planet.

Interested in reducing sugar in your products?

Contact Us

Reduce the sugar in your recipes by up to 70% for a wide range of applications.

baked goods

Nutraceuticals

Chocolates
& Spreads

Snacks
& Bars

Fillings
& Coatings

Sugar
confectionery
& more

As Seen On Netflix

Explained Season 3
Episode 1 ‘Sugar’
Watch Now

Time for incredo

Our Incredo Sugar was recognized with a special mention as one of the best inventions by Time Magazine 2020!
Read more